Title:Business Planning Essentials: Performing Key Analyses
PMI Product ID:00101376600
PDU Category:CategoryA
PMP® PDUs:1
PgMP® PDUs:1
Price:$65.00
Member Price:$45.00
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Student Member Price:$45.00
  
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Detailed Description:This course requires either the Adobe Flash Player version 7, 8 or 10.1 pre-release to run. Users with versions 9 and 10.0 will be unable to run the course.

Please click here to learn more about the Adobe Flash Player 10.1 and download the pre-release. Scroll to the bottom of the page and follow steps one and two under “Getting Started” to uninstall your version of Adobe Flash Player and install the 10.1 pre-release. Windows users, please Download active-x for Windows (EXE, 2.5 MB). If you have any questions, please contact Professional.Development@pmi.org.
Delivery Method:E-Learning (Self-Paced)
Duration:1 Hour
Course Objectives:Business plans are created for many different reasons – to get funding for a project, to evaluate future growth, or to fulfill strategic initiatives. But many plans go out of date before they're even complete. Changes happen fast in business and, for a plan to have any value, it needs to evolve with your organization and stay relevant in the face of uncertainty. Ongoing analyses of the internal and external environments are important to help keep plans relevant. This course describes how to carry out an internal analysis, including the assessment of your organization's market strategy, resources, organizational structure, and financial position. It shows how understanding internal factors can guide you in writing a business plan that reflects the strengths and resources of the organization. The course also explains the key elements examined in any external analysis, such as the competitive landscape and industry trends, and how these factors may inform your business plan and help ensure it is both relevant and compelling. Finally, the course covers how to use the results of your analyses to identify important opportunities, like new demand or market growth, and challenges – such as changing customer needs or threats from substitutes – that may need to be addressed in the business plan.

Lesson Objectives

• Describing how the results of an internal analysis inform a business plan
• Recognizing how to conduct an external analysis
• Identifying market influences that may affect your business plan
• Determining how a SWOT analysis affects a business plan in a given scenario
Appropriate Audience:Business leaders, professionals, and managers who want to gain or refine their skills for planning and developing strategic business plans
Technical Requirements:Browser: Microsoft Internet Explorer 6 and later, Firefox 2.x
Internet Connection: 56 KB Modem as minimum, 128 KB recommended
Memory: 256 MB minimum, 512 MB recommended
Operating System: Windows 2000 / XP
Plug-in: Macromedia Flash 7.0 plug-in
Processor: Pentium II 300 minimum, Pentium III recommended
Speakers: Multimedia speakers or headphones
Course Level:Intermediate
  
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